Friday 30 March 2012

Mobile Application Development Frameworks

As the uses of mobile phone are increases, it becomes a main part of life. As we know that initially mobile was used only for text and calling but as the uses increased and technology advances, various models and features are launched in market. Now a days there are a number of smart phones and tablets available in the market by which the market of mobile web development and mobile application development is increases. Mobile development has been growing since apple introduced iPhone and Google introduced Android.

Mobile application development came much before Mobile web development. The difference between mobile application development and mobile web development is; the songs you listen in your mobile is a mobile application and the internet you accesses is mobile web development.

Mobile industry has few frameworks which are helpful for developers for mobile website development and for mobile application development.

Sencha: Sencha Touch is the best choice for mobile application development. It is the first HTML5 mobile application framework. Sencha Touch allows you to develop mobile applications which look native in iPhone and Android.

jQuery Mobile: jQuery is one of the best web framework for smartphones and tablets. It is most popular because it takes less writing and more work for web development. Generally all popular mobile device platforms are built on rock-solid jQuery and jQuery UI foundation. jQuery is also very helpful for Web Development.

jQTouch: it is one of jQuery Touch plugin for mobile web development for Iphone, Ipod Touch and for other forward-thinking devices.

DaynamicX:
It is the most popular framework for building mobile web applications. DHTMLX Touch is a free open source JavaScript library for building HTML5-based mobile web apps. It allows you to create eye-catching web application for mobile and touch screen devices.

WebApp.Net: it is a powerful framework, it takes advantage of AJAX technology. It provides ready components for developing easily mobile web application.

M-Project: it is an HTML5 JavaScript framework. It is helpful for mobile application development.

All these frameworks help you to start your mobile application development and mobile web development.

Saturday 24 March 2012

Web Design Principles to Remember


An online shop is no different than a real life store. Customers at both places scan the new products, look at the first thing that attracts their attention and in case of an online business, they click on the first link that attracts their attention. So, your web design service has a lot of responsibilities. Your web design should be able to attract and keep the visitors in order for you to make some profitable business online. There are many factors that contribute towards making a good design.

Here are some of the principles you should follow to create an excellent web design:

Users are always in a hurry. They want to spot information as quickly as possible. So, don’t make them think. Place your most important information in an easily locatable location. Make the navigation as simple as it possibly could be.

When your web design includes a lot of user requirements to get a simple job done, it will definitely annoy a visitor. Of course no one asks a visitor to fill a form or register with a really long procedure to even look what your website is all about, but in general, don’t test a user’s patience.

Once on your website, your web design should be able to get the user’s attention to exactly where you want them to go! Focus user’s attention on that. You can easily tweak your web design to do so.

Clarity is the key. Make your customers see what your website has and where they can find it.

Again, simplicity in design is an essential part of an effective web design. If you complicate matters for your visitors, they will simply leave. Customers are impatient – remember?

Web design is a visual form of communication. Visual communications are the most effective form of communication.

Finally, Test and retest your designs for all popular browsers and all popular platforms. Your designs are only good if they can be displayed the way you want to on all the browsers. So, make the most out of it. Test all your designs and features etc.

On Page SEO Factors

When exactly do you start with Search Engine Optimization (SEO) of your website? After design? After Development? Well, the right answer is SEO runs in parallel with design and development. There are some factors that need to be tweaked right from the design and development phase of a website. This will avoid re-doing some of the code and you will save time switching tasks between the design, development and marketing teams. So, develop your website with all the design and development factors in mind.

On Page SEO refers to all the changes that need to be made on a code level to help search crawlers to read and understand what’s on your website in a language that they understand. These On page changes can be effectively made while the site is being built rather than at a later stage when you actually start marketing it. A search engine spider is looking for the HTML code on your website as soon as it lands on your web page. So, make sure your HTML code has all the correct pointers and lead the spiders to understand what your page is all about.

Whether you hire a SEO service provider or do it yourself, there are some factors in your code that you would require to tweak.

Friday 23 March 2012

The Choice: Web Development Outsourcing Or In-House?

Tough choice: web development in-house or web development outsourcing? Whether you select this one or that, it is important to know the pros and cons of both before you take a decision.

Let’s first take a look at the factors you can remember for an in-house web development team:

* When you are thinking of long term projects, in-house team is always preferred. It ensures that the team understands the business and the web development requirements and also understands the budgets.

* In house is cost effective for short term projects

* In house developers can understand the target audience better as they are more
inline with the company’s day to day activities

* Website maintenance tasks are not neglected as there is a sense of ownership.

* They do not have to juggle between clients so individual attention ensures quality work.

To be able to select a web development outsourcing agency, you need to understand what you are getting into and then take a decision. With web development outsourcing, you get some substantial benefits.

* While you decide in favour of web development outsourcing, understand that the cost involved is less only for short term projects.

* The agency can bring diverse ideas as they work on a day to day basis with a diverse types of client websites.

* An external agency will always give you a competitive edge.

* Specialized attention can be given to your particular project.

Well, the choice is entirely yours. There are two major factors to look at. Your budget for web development outsourcing, or your length of project. When it is a budget constraint, you can look at outsourcing, as you avoid recurring costs in developing a website. When you are looking at maintenance tasks and regular daily tasks, it is good to have an in house web development team to get things fixed quickly. Although maintaining an in house team will be an addition to the recurring costs per year and you also have to think long term. With an in house team of developers, however, you will have the advantage of the team members knowing everything about your business and what works and what does not. There will be little assistance you would require to provide and little training. With the agency, you will have the advantage of getting specialized services, diverse knowledge and a team with an exposure to a diverse types of business working.

Another approach could be – a combined effort from in house and outsourced team. You can get the website development done from a web development outsourcing agency, and then have an in house team to do the regular updates and maintenance tasks. So, either approach has it’s pros and cons. You need to base your decision on the cost savings, or budget expenditure, or the length of the project or whether the requirements are for a short period of time or a long term assignment. This will help you get your work done more efficiently, timely and in a cost effective manner!

Google + And SEO

Google + exists and there is no denying that Google places a lot of importance on it’s social network activity for search rankings. SEO for these pages has now become imperative. Getting your Google + pages SEO’ed is now a good idea. Whether you find it interesting or not, whether you find that your Facebook profile rocks and all your contacts are there, Google + is not going anywhere, and nor is the fact that it is being fiercely promoted by Google. The sole intention of creating a social network was to improve the search results and not play “rival” to Facebook or any other social network.

Here are some SEO tips for your Google + pages

* For starters, content needs to be fresh.

* Profiles don’t matter as much as pages.

* Getting +1’s is good.

* Comments and shares are ok but not better than +1’s

* Reach and followers go get an advantage

* Include your search term in the Introduction, Employment and Education and Places

* Use your keywords in at least two of the above fields.

So, Google + is a good place to update your business data and add to your SEO efforts.

Recipe For SEO Success

Getting straight to the point – Google isn’t out to get you! So stop chasing the algorithm. Every time there is a change, there is no need to tweak your website. Instead of concentrating on tricks and tips, learn the fundamentals. Direct all your SEO efforts in making your website perfect in terms of user experience and usability. Get rid of all the unnecessary parts of your website that provide little or no value addition for your customers or visitors.

Learn the basics right. Get your site structure and development code perfect. Fix all the URLs and ensure that there are no broken links. There must be absolutely no spelling and grammar mistakes in content. Well, recheck all your links incoming and outgoing. Ensure that there are no spammy one’s there. Channelize your SEO efforts using social media. An astute SEO implementer will never get into black hat SEO Service. Will never buy links, content or avail any services that sound too good to be true. Well, create a site that cannot be denied a ranking – and you will never have to spend valuable time on looking for tricks and work arounds! There is no recipe for SEO. It should be integrated in your website proactively. Not reactively – i.e. after Google (or any search engine) announces changes!

Tuesday 20 March 2012

Google Places And Local Search Ranking Factors

For those whose target market is local, can restrict their SEO efforts to a more localized effort. This will drive targeted traffic to the website and your business will profit by increased number of conversions. Google Places and Local Search ranking factors refer to the signals that are considered while displaying results for organic local search queries. There are certain really strong indicators, while some misconceptions around these. Here, let us take a look at local search ranking factors that influence search results.

Does Guest Blogging Help SEO?

You maintain a fantastic blog for your website. It has many readers too! Well, here’s another excellent idea to build your brand and popularize it. Guest blogging – right it is an excellent way to get great content around and get great links back! Well, one would wonder – if I have this great content; why would i place it on some other blog? It’s how you look at it. Provide people a good read, and they will surely check out who the author is. And want to read more that comes from you. It’s good for all your SEO efforts too!

Google Can Now Recognize A Website With Over Optimization

Can there be something like over optimization in Search Engine Optimization
? While trying to optimize your website for search engines, can there be some point after which you need to stop and decide whether this is considered as “spam” activity by Google or not? Well, yes there are some activities that are considered as spam and there are certain guidelines that Google provides. This is to directly filter out the junk from the worthy. Who deserve a rank and who are relevant to a search query shall get a position on the top search results.

Friday 16 March 2012

SEO Service Provider Working Guidelines

Finding a reliable SEO Service Provider is a task in itself. After all you are placing all your business’s information and future in their hands. So, while outsourcing SEO, remember a few things that you must include in a work agreement. If it is someone you know, or have worked with before, all’s well. Not really you still require a formal work agreement. So, here are a few things to include in a work agreement. Although this is not a legal advice, you would require to consult a legal advisor for the same. These are just pointers to what can be included.

Social Media Marketing

All of us have a Facebook and Twitter account. We all know that the whole world is there! With every one over the world spending considerable time on Social Media, it has become the most apt platform for businesses to spread the word and gain popularity.

Social Media Marketing uses the potential of these social sites to give businesses increased visibility and popularity over the internet. Here are some of the tips which every business, small or large should have a Social Media Marketing strategy.

Wednesday 14 March 2012

Content Ideas for SEO

Content is one way by which you can market your website. A content writer’s worst nightmare – running out of content ideas! Well, there are limitless ideas you can use for developing content for successfully implementing SEO. Readers are constantly looking for new information and information that is presented in style is one method that will never fail. Here are some of the content ideas that will take your SEO efforts to the heights of success and your website to the limelight.

Tuesday 13 March 2012

Website Usability is Important for SEO

Whether you are a web designer, a web developer or a SEO expert, the ultimate aim of your website is usability for the end user! That’s right – a website is only useful if end users can easily navigate and understand it’s purpose and flow.

Website Usability is Important for SEO

Increasing Credibility With Social Media Marketing

In today’s world of junk mails, spam and lots of “trick” websites, it is very difficult to trust any website. Well, establishing credibility has become a herculean task! Not as much, with social media marketing, the world has come closer.

Increasing Credibility With Social Media Marketing

Saturday 10 March 2012

Search Engine Optimization, Link Building And Articles

Search Engine Optimization’s main focus is search engine ranking. One of the major factors to achieve this is Link building. When Google sees that your website has quality links, automatically your website becomes eligible for a higher rank. And for link building one of the best methods is Article submissions! Search engine optimization is truly a task of an expert yet patient professional. Well, if your internet marketing strategy consists of building links with Article submissions, here are a few things to remember.

Google Webmaster Tools Now Has User Administration Too!

Google Webmaster Tools is one of the free web services provided by Google. Google Webmaster Tools allow you to check page indexing or status by which you can optimize site visibility.

Google Webmaster Tools

40 New Changes to the Google Algorithm!

Another series of changes to Google Algorithm. As announced on Google’s blog. Let us take a close look at the changes and implement them in our SEO efforts...

SEO News

The Title Tag and SEO

If you are a new website (or old) on the internet, it’s important to introduce yourself. And the Title Tag is the best way to achieve this. So, what exactly is a Title Tag? It is one place where you can describe your web page. So, it is important that this title tag serves three basic purposes. It should describe the page for users, it should describe the page to the search engines and all this in the limited space that it offers.